Signature launches We Love The Elf on the Shelf®

With Christmas just around the corner our customer, Signature Publishing launches a special issue of ‘We Love’ dedicated to the popular brand, The Elf on the Shelf®.

Printed at our 13 acre Shropshire site we are excited to share in the timeless story that tells the tale of a Christmas elf that helps Santa with his nice list.

Each night in December the Scout Elves fly to the North Pole to report to Santa before returning and hiding in different locations in your home creating a delightful game of hide and seek for your children each morning, says Signature Publishing.

According to Signature, this special tradition has seen an astonishing 13 million + Santa’s Scout Elves adopted by families worldwide since 2005 and the brand is poised for the biggest year in the UK market to date in 2019 with renewed partnerships and product launching across all major categories.

“Santa’s Scout Elves, from The Elf on the Shelf®, make the lead up to Christmas even more magical, so we are absolutely delighted to be able to add to the festive fun and excitement by publishing the official magazine for this amazingly successful brand, that has captured the hearts and imagination of children and, importantly, their parents too,” stated Danny Morris, Managing Director at Signature Publishing.

The magazine comes with puzzles, games, colouring, jokes, competitions, five surprise gifts, plus a snow globe to decorate. We Love The Elf on the Shelf® magazine was out on 25th October 2019 and priced at £5.99.

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